June 5, 2017
FOR IMMEDIATE RELEASE
PERSONALIZED MEDICINE SUMMIT MEETING JUNE 11-13 2017
EXPERTS GATHER IN VANCOUVER TO TACKLE PERSONALIZED APPROACH TO MEDICINE
The 2nd Personalized Medicine Summit meeting will convene at the Life Sciences Centre at UBC Sunday June 11. Personalized medicine, also known as precision medicine, represents the future of medicine. “Present day medicine uses a “one size fits all” population-wide approach which often ignores the obvious fact that we are all different” says Dr. Pieter Cullis, Director of the Life Science Institute at UBC and co-Organizer of the Summit. “We need to move to a more individualized approach to medicine where these differences are taken into account.”
People differ in many ways: Different sexes, different ethnic origins, different ages, different medical histories, different environments, different diets, different genetic make-up, we are all different from one another. These differences can have important consequences. Drugs that may work for one person may not work for the next person. Drugs that one person finds harmless may harm another person. Bad reactions to prescription drugs cause 100,000 death every year in North America.
Personalized medicine, which relies on detailed molecular profiling of each individual to diagnose disease and determine appropriate therapy, promises to revolutionize medicine by matching therapy to the individual and their disease, as well as to enable more effective preventive medicine. The medicine of the future will be healthcare that prevents you from getting ill, rather than sickcare that treats you after you become ill.
The Summit meeting has gathered leading advocates of the personalized medicine revolution. Sir Malcolm Grant, Chair of NHS England; Dr. Leroy Hood, President of the Institute of Systems Biology, Seattle; Dr. Andrew Morris, Chief Scientist for Health, NHS Scotland are but a few of the luminaries who will be presenting.
Hear stories of cancer patients who have survived as a result of genome analyses, patients who have identified and cured their own hereditary disease as a result of personalized medicine.
The world of medicine is changing rapidly, personalized care will come to you soon. This conference is intended for all stakeholders-patients, healthcare providers, academics, life science companies and people who want to improve their performance-who want to find out how the advent of personalized medicine will benefit them.
The conference is held at UBC Life Sciences Institute at UBC from Sunday June 11 until Tuesday June 13. For program details and registration see http://www.personalizedmedsummit.com/.
For more information, contact Aryannah Rollinson at 604-827-3935.